Los Angeles-based architecture and interiors practice sought a strategic communications partner to elevate its growing profile and showcase its exceptional projects.
Hausman helped the partners to bring recognition to the firm and its superb residential work. Woods + Dangaran engaged Hausman early in its practice to create a PR program that matched the ambitions and considerable talents of its partners. Beginning with focused media placements of the firm’s magnificent houses in design and lifestyle publications, our partnership evolved into a broad outreach program that included brand strategy, messaging development, and industry relationship building. Hausman secured the firm’s first Rizzoli monograph; provided guidance on the written content; and helped to coordinate successful book launch events in Los Angeles, Palm Springs, and New York. We also implemented communications initiatives that elevated the firm’s reputation locally and nationally.
Secured extensive coverage of the firm’s houses in top-tier publications
Guided the development and promotion of the firm’s first monograph
Established relationships with influential editors and industry leaders
Implemented strategic media campaigns that positioned the firm for inclusion in the AD100 list
