Established landscape architecture firm sought to reorganize its business development activities for future growth.
Hausman produced a strategic plan that revitalized LaGuardia’s methodology for client acquisition and outreach. An established practice with a portfolio of high-end residential and commercial projects, LaGuardia Design Group wanted to develop a cohesive business development strategy and systemize its client outreach process. Hausman led a series of structured leadership workshops that identified key strategic objectives for growth, such as increased revenue, diversification of project types, and an expanded geographic footprint. Following these workshops, Hausman created a strategic business report that delivered a game plan for moving forward, along with measurable benchmarks that tracked the firm’s progress regarding its goals. Hausman also scripted and unified the firm’s messaging across all platforms and restarted its public relations activities with a fresh methodology.
Mobilized the leadership to attract and retain ideal clients
Systematized business development processes to expand the firm’s profile and services
Created unified messaging that strengthened brand perception across all platforms
Positioned the firm to compete effectively for higher-profile projects across the country and beyond
